CoinDesk article Google has published some interesting data on how its AdSense ads are doing, and its shares it’s data on the number of clicks that Google’s ad servers have on Bitcoin miners, which are typically the most popular Bitcoin mining pools.
Adsense, the company that runs Google’s AdSense network, says that it recently published a new report on how ad clicks on Bitcoin mining sites compare to the Bitcoin network.
The data revealed that Google AdSense is “the most popular source of ad clicks” in the Bitcoin mining network, with Bitcoin mining mining accounts accounting for about 18% of all clicks.
This is not surprising given that the vast majority of Bitcoin miners have access to AdSense and therefore pay AdSense.
Advertisers pay AdWords and AdSense commissions to use Google’s network to deliver their ads to users, and Adsense has historically charged a percentage of the money it makes to publishers on Bitcoin websites.
In March, Google began a change to its AdWords system to limit the amount of AdSense revenue it pays publishers on bitcoin-related sites.
Advertisers could no longer pay for AdWords ads with Bitcoin, but AdSense paid publishers a percentage based on the volume of Bitcoin transactions, with Google allowing AdSense to pay a percentage for Bitcoin transactions regardless of volume.
AdSense’s decision to limit AdWords revenue earned the attention of the Bitcoin community, and the new change was widely seen as an attempt to limit Bitcoin usage in AdSense by increasing the percentage of AdWords money that goes to Bitcoin-related AdSense accounts.
However, Google’s new report is more of a data dump than an explanation of the data, and it doesn’t say if the AdSense data is correct.
The company says it’s working on making changes to the AdWords data to allow AdSense ad clicks to be more accurately represented on Bitcoin sites, but the changes may not come before the end of the year.
AdWords revenue has been growing significantly over the past year, which is probably what is causing Bitcoin miners to spend more money on AdSense, according to CoinDesk.
This may be due to a growing number of Bitcoin users using AdSense on Bitcoin.
AdWords has also been a boon for the companies that pay Adsense to run their ads, and that has led to Bitcoin mining companies getting more lucrative.
The AdSense market is currently dominated by three mining pools, but this could change as AdSense expands to other Bitcoin mining markets.
Bitcoin miners have historically been one of the largest Bitcoin mining users, as AdWords pays a percentage to each miner based on their volume of transactions.
In the past, AdWords paid the mining pools a percentage that was proportional to the number on the site, so a miner with 30,000 AdSense clicks would receive a percentage equal to 10% of Adwords revenue.
Adsense is currently offering AdWords discounts to miners with 100,000 to 1,000,000 clicks, and CoinDesk reports that the Adsense discount rate will be increased to 25% for AdSense miners with more than 1,500,000 ad clicks.
AdSense’s AdWords discount rate has been decreasing as Adsense’s AdWord revenue growth has been slowed.
It’s unclear whether AdWords’ AdWord discount rate is changing as miners start to pay Adwords commissions based on volume rather than AdWords dollars, which could be a result of Adsense decreasing AdWords commissions.
Bitcoin mining is a relatively new and lucrative activity in the cryptocurrency world, and a mining pool’s business model is dependent on AdWords sales.
Adwords may be able to reduce AdWords fees for miners, but it’s also unclear if miners are able to decrease AdWords commission rates for Adwords publishers based on AdWord volume.
As the Adwords network has expanded and Bitcoin mining has become more popular, AdSense has had to work to manage the AdWord business, and this may be the reason AdSense may not be able a change its Adwords policy to include Bitcoin miners.
Bitcoin miner ad clicks may not sound like much, but they can add up over time.
AdWeek recently reported that Bitcoin miners paid AdSense a combined $12 million to run ad impressions on its website.
AdSys reported that AdSense had made $1.1 million in revenue for AdSYS in 2014, which has seen AdWords generate revenue for the Bitcoin miner network that is up nearly 5x over the last five years.